The behaviors, problems, and outcomes that impact your customers most usually don't happen inside your product. Listen to Jared Peterson describe how #UX and #productmanagement often neglect what happens outside the product.
https://www.productcoalition.com/p/behavioural-science-and-strategy
Peter F. Drucker is famous for having stated: "The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself."
If this assertion is true, then #productmanagement and #marketing have a great deal of overlap.
6.3.2025 14:08Peter F. Drucker is famous for having stated: "The aim of marketing is to know and understand the customer so well the product or..."Teachers facilitate a learning experience, and students learn what they're ready to learn." - @ttorres #productmanagement
5.3.2025 22:18"Teachers facilitate a learning experience, and students learn what they're ready to learn." - @ttorres #productmanagementDo you or your team have knowledge to share about product management and marketing?
The next ProductCamp Austin "unconference" is taking place Saturday, April 12th, 2025. Details and a link to propose a session are on the website: https://www.productcampaustin.org
#productmanagement #productmarketing
1.3.2025 14:32Do you or your team have knowledge to share about product management and marketing?The next ProductCamp Austin "unconference" is...While the move to Keras supporting multiple backends is, in theory, a good thing, the result has been a lot of broken code and use cases. No one seems to want to take responsibility and fix it. #ML #machinelearning
25.2.2025 14:35While the move to Keras supporting multiple backends is, in theory, a good thing, the result has been a lot of broken code and use cases. No...Overheard on the #productmanagement interwebs: "Customer feedback should guide product development decisions."
No, product strategy should guide product development decisions, and customer feedback either informs the strategy or the implementation of the strategy.
22.2.2025 16:52Overheard on the #productmanagement interwebs: "Customer feedback should guide product development decisions."No, product strategy...A reminder of questions #productmanagement should answer when someone requests a product roadmap:
1. What problem do they think it would solve to have one?
2. Is a roadmap the best solution to the problem?
3. If it is, what roadmap orientation (features, themes, problems) best solves the problem?
Am I the only one who finds this approach ironic?
"Let's invite our audience to fill out a survey to tell us what what would make them interested enough to attend our events."
8.2.2025 21:37Am I the only one who finds this approach ironic?"Let's invite our audience to fill out a survey to tell us what what would make...Are product management and UX in your organization's research efforts focused on becoming experts on prospective users' experiences or on "validating" guesses?
H/T @jmspool #productmanagement #ux
"At the end of every day, Seelig reviews her calendar and sends thank-you notes to everyone she interacts with that day. This practice fosters gratitude, appreciation, and luck, she says."
https://www.nirandfar.com/luck-in-sales
via @nireyal
Define how your product will improve people's lives. Measure this improvement, not generic metrics like customer satisfaction, net promoter score (NPS), or time on site.
"The specific metrics are going to be unique to your application." - @jmspool
20.1.2025 00:43Define how your product will improve people's lives. Measure this improvement, not generic metrics like customer satisfaction, net...When it comes to designing user experiences, obsessive attention to detail is a good thing. Aesthetics matter, but flow, layout, and word choice largely determine whether customers will be successful getting their jobs done. #ux #productmanagement
31.12.2024 17:15When it comes to designing user experiences, obsessive attention to detail is a good thing. Aesthetics matter, but flow, layout, and word...I have yet to be convinced that Notion or Confluence or other wikis work better than a well-managed Google Drive.
21.12.2024 18:08I have yet to be convinced that Notion or Confluence or other wikis work better than a well-managed Google Drive.90% of tech and product people incorrectly use the term "stack rank" when they simply mean "rank". Stack ranking forces items into a distribution. Just because you can place ranked items in a "stack" doesn't make it a stack rank.
18.12.2024 14:0290% of tech and product people incorrectly use the term "stack rank" when they simply mean "rank". Stack ranking forces...Positioning is not a zero-sum game. Embrace competitors' strengths and find a different place or category where you can win.
"See strategy as . . . a creative act that generates opportunities for competitors to be great too." - @rogerlmartin
https://rogermartin.medium.com/the-five-deadliest-strategy-myths-7331995f68fd
17.12.2024 20:24Positioning is not a zero-sum game. Embrace competitors' strengths and find a different place or category where you can win."See..."Communicat[e] the strategic context" and "plan for outcomes rather than effort or output". Sound advice for #prodmgmt from Noa Ganot.
https://infinify.com/three-reasons-to-insist-on-outcome-based-planning
#productmanagement
A conceptual model of outcome-driven innovation (ODI) and jobs-to-be-done (JTBD).
#prodmgmt #productmanagement #jtbd
Getting started on BlueSky and want to find and follow #productmanagement peeps? Use this handy "starter pack" from @mattandersonut: https://bsky.app/starter-pack/mattandersonut.bsky.social/3lazejhefaf25
17.11.2024 13:54Getting started on BlueSky and want to find and follow #productmanagement peeps? Use this handy "starter pack" from...Powerful illustration of avoiding standard, off-the-shelf metrics in favor of metrics that more directly measure value to the customer and company.
https://leaders.centercentre.com/posts/how-the-right-ux-metrics-show-game-changing-value
#prodmgmt #productmanagement #ux
My only quibble with this @byosko article is that it doesn't mention metrics that more directly measure whether customers are getting value from the product.
https://www.focusedchaos.co/p/product-management-and-business-models
#prodmgmt #productmanagement